Head of Performance Marketing & Growth
Lead multi-million-dollar paid media portfolios across Meta, TikTok, Google, and Snapchat for high-growth DTC brands and enterprises across the GCC.
The Mission & Context
As Head of Performance Marketing, you will own the algorithmic scaling playbook for our most ambitious clients. You will combine quantitative unit-economics modeling, creative velocity, and full-funnel attribution frameworks to deliver sustained 3x–5x ROAS and outpace traditional agency benchmarks.
What You Will Own & Deliver
- Oversee and optimize $2M+ monthly ad spend across Meta Ads Manager, Google Performance Max, TikTok Ads, and Snapchat.
- Partner with our in-house Motion & Creative Studio to generate 30+ weekly high-converting creative iterations.
- Build attribution dashboards integrating server-side Conversions API (CAPI), Triple Whale, and GA4 for bulletproof tracking.
- Represent Persici in high-level strategic steering committees with founders, CMOs, and private equity sponsors.
What You Bring to the Collective
- 7+ years managing large-scale performance marketing budgets with a verified track record in the GCC and North American markets.
- Expert knowledge of unit economics: CAC, LTV, Contribution Margin 3, MER, and inventory turnover cycles.
- Deep analytical capability using BigQuery, SQL, or advanced BI tools to identify growth anomalies.
- Bilingual fluency in Arabic and English is strongly preferred.
Bonus Points & Preferred Experience
- Experience scaling high-growth beauty, fashion, luxury retail, or fintech subscription platforms.
Tech Stack & Core Tooling
Role Perks & Total Rewards
- Direct profit-share and quarterly revenue alpha bonuses based on client portfolio growth.
- Comprehensive VIP medical, dental, and wellness insurance across the GCC.
- Dedicated conference budget to attend Meta / Google global summits in London, Dublin, and San Francisco.
Apply for: Head of Performance Marketing & Growth
This application takes approximately 2 minutes. We review every dossier humanly within 48 to 72 business hours.
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